What's allowed
- Commercial endorsements
- Promotional activities
- Social media presence
- Product or service advertisements
- Retaining representation specifically for advising on NIL-related matters (carve-out in Bylaw 9.9.2(d))
What's prohibited
- Using uniforms, logos, mascots, insignia, or identifying marks of the school, FHSAA, or NFHS without prior written consent
- Endorsing third parties during school- or FHSAA-sponsored activities
- Referencing school, district, FHSAA, or NFHS accolades or championships in paid activity
- NIL Collectives (defined broadly, prohibited by name)
- Using NIL to pressure, urge, or entice attendance at a school — 'The NIL agreement shall not be used as a guise for athletic recruiting'
- Adult entertainment; alcohol, tobacco, vaping and nicotine; cannabis; controlled substances; prescription pharmaceuticals; gambling and sports betting; weapons, firearms, ammunition; political or social activism
- Securing an NIL agreement in the season of a mid-sport transfer (with limited exceptions)
- Hiring a registered agent to manage the athletic career generally (beyond NIL advising)
What the document is silent on
Silence is not permission and not prohibition — the governing document simply does not address these. We list them because most summaries wrongly convert silence into "no".
- a parent co-signature requirement on the NIL contract itself (the bylaw binds parents to a liability release; the GA1 affidavit — not the private contract — is what requires both signatures)
Parental consent, disclosure & representation
Disclosure runs to: The school, via the GA1 Affidavit of Compliance, within 5 business days of signing; the school forwards a scanned copy to NIL@fhsaa.org. The GA1 requires signatures from both the student AND a parent/legal guardian.
State-law status
CS/CS/HB 981 (2025), which would have required written parental permission and barred FHSAA from requiring registration, DIED in the Commerce Committee June 16, 2025 (verified at flsenate.gov). Fla. Stat. 1006.74's disclosure clause was removed — the current statute holds only a financial-literacy mandate. Recurring legislative theme; recheck periodically.
Who sets this rule
Florida High School Athletic Association (FHSAA) sets Florida's high school eligibility rules. High school NIL is governed by private association bylaws — not federal law, and in most states not statute — which is why the answer differs state to state and can change in a single handbook cycle.
Sources
- FHSAA Bylaw 9.9 — Amateurism and Name, Image, and Likeness (full text) (July 24, 2024)
A student-athlete may profit from the use of their Name, Image, and Likeness subject to their compliance with FHSAA Bylaw 9.9. Permissible activities include, but are not limited to, commercial endorsements, promotional activities, social media presence, product, or service advertisements.
- FHSAA GA1 Affidavit of Amateurism (Rev. 10/24) (October 1, 2024)
The student/parent must complete, obtain all applicable signatures, and submit this form to the school within five (5) business days of signing a Name, Image, and Likeness (NIL) agreement.
- FHSAA — A Letter About NIL (adoption) (June 21, 2024)
On June 4, 2024, the Florida High School Athletic Association's (FHSAA) Board of Directors unanimously approved the revision of FHSAA Bylaw 9.9, Amateurism, to include Name, Image, and Likeness (NIL).
Governing text effective July 24, 2024.
Change history
- July 19, 2026 — Initial publication from primary-source research pass (adversarially verified; see citations).
Spot an error? Tell us and cite the source — we re-check the primary source before changing anything, and record what changed.
Other states
- Alabama — Prohibited
- Arkansas — Permitted with conditions
- California — Permitted with conditions
- Georgia — Permitted with conditions
- Illinois — Permitted with conditions
- Kentucky — Permitted with conditions
- Louisiana — Permitted with conditions
- Missouri — Permitted with conditions
- Mississippi — Prohibited
- North Carolina — Permitted with conditions
- New York — Permitted with conditions
- Ohio — Permitted with conditions
- Oklahoma — Permitted with conditions
- Pennsylvania — Permitted with conditions
- South Carolina — Prohibited
- Tennessee — Permitted with conditions
- Texas — Permitted with conditions